


wide-eyed discernment + girlfriends, adored : june’s white hot round-up
It’s time for a random list of appreciation, enduring love and a few trends. In no particular order:

how to be a (profiting) truth o’mmercial, rather than a slickster
Speak very directly about the benefits. I say, 80% simple language and 20% poetry and flash lingo. Sass and personality are beautiful, but you do need to speak plainly about the benefits of what you’re offering.

17 money practices for business that cost me a lot to learn (part 2)
The question I get asked the most in terms of monetization and business priorities is about what to focus on first. Here’s the only mantra you need: Get the money in the door. What can you do in your business to make money RIGHT NOW? Today? This week? And the week after that? Do it. I’ll bet you it doesn’t rely on having the perfect logo or the right suit to wear…

it’s been very real, 2010: a white hot retrospective
What do you think you’re entitled to? Believing in your implicit worth liberates you to create more value for the world you serve.

world-changing writing, creativity, and ‘tude: an interview
And this all goes back to waving the flag of your passion. Your passion is your qualification. It’s your leading qualification.
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